Frequently Asked Questions
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What does RW Sales do?
RW Sales is a boutique sales training and consulting agency specializing in transforming underperforming or early-stage sales teams into revenue-generating powerhouses. We focus on soft skills, CRM mastery (Salesforce, HubSpot, Zoho, etc.), persuasive communication, and closing techniques tailored to today’s dynamic sales environment.
Who is RW Sales for?
We work with:
Startups building their first sales team:
- Growing companies that need structure and strategy
- Enterprises looking to retrain or upscale underperforming teams
- Business owners who want sales without sounding “salesy”.
What industries do you work with?
Our expertise spans tech, fintech and SaaS. However, our principles are universal—we adapt to each industry’s tone, audience, and competitive landscape.
What makes RW Sales different?
We don’t do cookie-cutter training. Our sessions are highly customized, experience-driven, and led by real sales professionals. Founder Ralitsa Dimitrova brings over a decade of international sales experience, combining human psychology with high-conversion strategies that work in today’s market.
Do you offer remote training?
Yes. We provide both in-person and virtual training formats depending on your team’s size, schedule, and location. Our online sessions are interactive, practical, and designed to maintain high engagement.
How long are your training programs?
We offer:
- Intensives (1–3 days for quick turnarounds)
- Bootcamps (2–6 weeks for new teams or onboarding)
- Ongoing Coaching (monthly retainers for long-term support and scaling)
Can you train teams from scratch?
Absolutely. One of our specialties is turning non-salespeople (support reps, account managers, juniors) into confident closers. Our 360° training method focuses on mindset, language, tech tools, and objection handling.
Do you offer consulting outside of training?
Yes. We provide sales audits, pipeline reviews, deal coaching, and hiring advisory to help you build a winning team from the ground up.
What CRMs and tools do you support?
We’re fluent in Salesforce, HubSpot, Zoho, and other top CRMs. We also train on lead generation tools like LinkedIn Sales Navigator, email outreach systems, and automation platforms.
How do I get started?
Simply book a free discovery call with us. We’ll discuss your goals, assess your team’s current level, and craft a tailored action plan. No fluff—just smart strategy and execution.
Who would benefit from our services?
Our services are tailored to help startups, small businesses, and mid-size to enterprise businesses.
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